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Testing
for the Transfer of Tacit Knowledge:
Making
a Case for Implicit Learning
Wm.
Benjamin Martz, Jr
and
Morgan
M. Shepherd
ABSTRACT
Companies are beginning to realize that
simply storing data in warehouses and databases is not sufficient to
ensure the usefulness of that data or information. Knowledge based
applications are becoming a key factor in determining organizational
value. However, knowledge exists on many planes; one is the
tacit-explicit plane described by Polanyi (1966). One real paradox is
how to measure changes in tacit knowledge. This research project
attempts to quantify and test for changes in both types of knowledge
using an active learning exercise and the topic: information as a
resource.
The exercise was developed to provide a
common experience for students and instructors regarding information as
a resource. The basic premise being that if in today’s world,
information is a key organizational resource, then college graduates in
business should be able to see how information is both the same as and
different from other resources. For
the exercise, the students are split into three groups and an
information gathering and decision making problem assigned. The problem
is for the groups to determine the mix (colors and number of each color)
of marbles in an opaque jar. The exercise includes ten rounds in which
cards with individual pieces of information are provided to each group.
Each round also offers the groups the option to gain points. For
example, groups can wager on the color of marble that is drawn from the
jar each round. A correct guess pays three for one back to the group.
Members of a group that can amass 1000 points during the exercise
receive bonus points toward their semester grade.
Using Mason’s (1978) “influence
level” as a guiding principle, a questionnaire was developed to
measure the impact of this exercise on the student’s perception of
information as a resource. One subset of questions measured the explicit
knowledge transferred; a second subset, the implicit or tacit knowledge
transferred. Ninety-two, senior level, College of Business students took
the questionnaire before and after participating in the exercise.
Quantitative results show that the activity created observable changes
in explicit and tacit knowledge. Qualitative
results obtained from the student’s follow-on writing assignments
provide additional support for the proposition that the exercise helped
to create tacit knowledge.
The main contribution of this research is
twofold. First, it provides a tested, workable classroom exercise that
creates a joint environment for students and instructors to experience
the nuances of information as a resource. Second, it prototypes a method
for observing and testing changes in tacit knowledge based around an
“influence level” research perspective. In total, students who are
going to make a career by working with data and information are able to
experience and thereby learn about information as a resource.
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