Marketing

Marketing is all about making exchanges. In the world of business, it's about offering something–a product or service, a cause, packaging, reputation, an image or a brand–in exchange for financial compensation. But for that to work, companies have to know what customers want. Kelley Indianapolis marketing graduates often pursue the following career paths:

  • Advertising Executive
  • Book Publishing Professional
  • Brand Manager/Specialist
  • Digital Marketer
  • Marketing Manager
  • Market Researcher
  • Media Specialist
  • Public Relations Manager

Jobs in the marketing field are in high demand, with many jobs in the field growing faster than average. And with a business degree from Kelley Indianapolis, you will be prepared to step in and make an impact right away.

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*Data from O*NET OnLine as of 2017

Marketing trains people to blend art and science to help any organization grow.

Kim Saxton, Clinical Associate Professor of Marketing